The product and its qualities are a fact but what is important is the coherency between the image and the reality it aims to represent. Our goal is to create a positive idea of a product in order to encourage the target public to buy it.
This is possible through the use of a visually pleasing, functional and appealing image. Appearances must not deceive but should successfully express all the particular advantages compared to its rivals.
- Brand positioning
- Brand design
- Packaging design
- Restyling design